Title: Marketing & Communications Manager

Department Org: Auxiliary Administration - 111880

Employee Classification: U1 - Unclassified PSA FT

Bargaining Unit: Professional Staff Association

Primary Location: MC AD

Shift:  1

Start Time:  8:15 a.m.   End Time:  5:00 p.m.

Posted Salary: $55,061-$61,153

Job Description:

This position will lead all all development and management of marketing and communications for the Auxiliary Division in Finance and Administration and acts as the first line liaison with auxiliary vendors. Using a mix of internal and external resources, this position will oversee Auxiliary Administration communication and marketing, working closely with the VP of Marketing and Communications. This role facilitates discussions regarding the College brand, drafts press releases and stories to increase visibility and awareness of the Division of Auxiliary Services to both internal and external students and stakeholders of the University of Toledo.

The successful candidate develops, executes, and manages the strategic marketing and communication priorities, activities, and initiatives for the division of Auxiliary Services including the offices of Student Union Administration, Housing and Residential Life, Student Recreational Services, Rocket Wireless, Campus ID, Summer Conference Services, Shuttle Transportation. Serves as the subject matter expert regarding marketing and communication activities with guidance from University Marketing and Communications Division. Assist Auxiliary Departments with the implementation and management of marketing automation, building landing pages and forms, analytics, social media integration, advertising integration and utilization of other marketing automation platform product features. Assist with digital marketing including search engine optimization, digital and video advertising, mobile promotion, social media marketing and emerging marketing technologies. Work with and through the Executive Director for Auxiliaries to make regular updates to the auxiliary website using a content management system. 

Minimum Qualifications:

Education/experience/licensing:
• Bachelor's degree in Communications, Marketing, Business or a related field required.
• 5-8 years of experience working directly with multiple departments; Experience working as a functional bridge amongst external vendors and internal stakeholders.
• Familiarity with content management systems, and social media platforms.

Communication and other skills:
• Ability to work collaboratively with other administrators, outside agencies and other educational institutions to plan initiatives and resolve concerns.
• Strong organizational and time management skills.
• Ability to work with management, users and technical staff to analyze and diagnose off-track projects and provide resolution.
• Excellent communication and interpersonal skills; ability to plan, organize, and effectively present ideas and concepts to groups.

Qualifications and core competencies:
• Personal integrity: Demonstrate dependability, honesty, and credibility.
• Adaptability: Adjust, modify own behavior, and remain flexible and tolerant in response to changing situations and environments.
• Oral and Written communication: Express ideas and facts clearly and accurately.
• Foster diversity: Understand, respect, and embrace differences.
• Computer skills: Proficiency with spreadsheets, word processing, presentation software, online stores and search engines.

Conditions of Employment:

Equal Employment Opportunity Statement:

The University of Toledo is an equal opportunity, affirmative action employer. The University of Toledo does not discriminate in employment, educational programs, or activities on the basis of race, color, religion, sex, age, ancestry, national origin, sexual orientation, gender identity and expression, military or veteran status, disability, familial status, or political affiliation. 

The University is dedicated to the goal of building a culturally diverse and pluralistic faculty and staff committed to teaching and working in a multicultural environment and strongly encourages applications from women, minorities, individuals with disabilities, dual-career professionals and covered veterans.

The University of Toledo provides reasonable accommodation to individuals with disabilities. If you require accommodation to complete this application, or for testing or interviewing, please contact the HR Compliance at  hrcompliance@utoledo.edu or 419-530-4747 between the hours of 8:30AM and 5:00PM or apply online for an accommodation request. 

Computer access is available at most public libraries and at the Office of Human Resources located in the Center for Administrative Support on the Main Campus of the University of Toledo.